TY  - BOOK
AU  - Andreasen, Alan R.
TI  - Marketing Social Change :Changing Behavior to Promote Health, Social Development, and the Environment /Alan R. Andreasen
U1  - 303.4AND 
PY  - 1995///
CY  - San Francisco
PB  - Jossey-Bass
KW  - Social change
ER  -