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Laddering: Unlocking the Potential of Consumer Behavior /Eric V. Holtzclaw.

Holtzclaw, Eric V.

Laddering: Unlocking the Potential of Consumer Behavior /Eric V. Holtzclaw. - New Jersey: John Wiley & Sons, Inc.; 2013 - xvi, 208p.; 23cm.

ISBN: 9781118566121

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 330HOL

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Myanmar Institute of TheologyLibrary Catalog

Laddering: Unlocking the Potential of Consumer Behavior /Eric V. Holtzclaw.

Myanmar Institute of Theology
Library Catalog